In the News

  • Multiplatform is a mixed bag (Brad on Broadcast)

    22 December, 2008

    Multiplatform is a mixed bag (Brad on Broadcast)

    At IBC 2008, AmberFin conducted an attendee survey asking respondents a series of questions about viewing video content over non-traditional platforms. Brad Dick discusses the results on his blog “Brad on Broadcast”.

  • The Interoperability Challenge When Transitioning to a File-based-Workflow (Digital Content Producer)

    15 December, 2008

    The Interoperability Challenge When Transitioning to a File-based-Workflow (Digital Content Producer)

    What challenges are broadcasters facing as they transition from traditional tape-based infrastructures to today’s file-based workflow?

    One of the pivotal challenges facing broadcasters is interoperability. There are several standards appearing on the market to help solve this problem yet not one solution exists to meet consumers for content availability on new and diverse platforms. Today, consumers want to consume media whenever they want, wherever they are and broadcasters must quickly tackle the steep learning curve to deliver content on new platforms if they want to generate new revenue streams and keep in step with consumer demands.

  • Research Proves AmberFin's iCR Delivers Better Quality Video at Reduced File Sizes and a Lower Cost Per Deliverable (CNW Telbec)

    09 December, 2008

    Research Proves AmberFin's iCR Delivers Better Quality Video at Reduced File Sizes and a Lower Cost Per Deliverable (CNW Telbec)

    Independent Study Reveals 68% of Consumers Prefer the Quality of Video Content Repurposed by AmberFin iCR Over a Leading Competitor

  • AmberFin partners with OctopusMT (Broadcast Engineering)

    26 November, 2008

    AmberFin partners with OctopusMT (Broadcast Engineering)

    AmberFin and Octopus Media Technology (OctopusMT) have partnered to maximize the value of online video and rich media content. AmberFin’s iCR software will be integrated into OctopusMT’s modular content management and delivery platform.

  • Research Proves AmberFin’s iCR Delivers Better Quality Video at Reduced File Sizes and a Lower Cost Per Deliverable (StreamingMedia.com)

    11 November, 2008

    Research Proves AmberFin’s iCR Delivers Better Quality Video at Reduced File Sizes and a Lower Cost Per Deliverable (StreamingMedia.com)

    Independent study reveals 68% of consumers prefer the quality of video content repurposed by AmberFin iCR over a leading competitor. The combination of better quality pictures and smaller file sizes is unique and has been achieved through AmberFin’s market leading R&D and engineering teams whose unrivaled expertise and innovation has enabled iCR to deliver sharper images, contrast and color for video content. The smaller file size also reduces the bandwidth that the content consumes, ensures less storage is required, lowers the cost per deliverable and enables users to download high-quality media content more quickly and cost-effectively through the Internet and mobile networks. 

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Did you know?

AmberFin iCR’s Quality Control can increase operational efficiency (human resources and time) by up to 400%

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Mastering with the AmberFin iCR system does more than allow for subsequent transcoding and digital sell-through.

Tony BeswickSenior Vice President of Operations and Technology, Sony Pictures Entertainment
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