01 July, 2008
Stephane Blondin, Director of Product Management, AmberFin, discusses the importance of encoding for media companies around the world. High-quality encoding is one of the key factors in preserving the integrity and value of
their assets, which may undergo dozens of encoding processes before they reach the target consumer.
26 June, 2008
An insight into IBC exhibitor viewpoints, from AmberFin Scott Allen, VP of Marketing gives his opinion on key industry trends, exhibition highlights and product updates. The boom in consumer demand for high-quality content on multiple platforms means that content owners now need to be prepared to repurpose content for devices ranging from Internet to VoD, TV and small screen devices.
26 June, 2008
AmberFin has announced the launch of the newest upgrade to its iCR software, the open standards, future proof platform that digitises and transforms new and archived content, across multiple delivery platforms. Scott Allen, Vice President, Marketing at AmberFin, comments: “Incompatibility is a key issue facing the TV, film and broadcast industry today. At any stage of the content creation process, incompatibility can increase the time and cost in getting content to market and can prevent owners from making the most of the revenue potential from their content.
25 June, 2008
AmberFin has launched it’s newest upgrade to its iCR software, the open standards, future proof platform that digitizes and transforms new and archived content, across multiple delivery platforms. AmberFin iCR 3.5 supports background ingest to generic centralized storage systems for both Apple Final Cut Pro and Avid, supporting both P2 DVCPRO and XDCAM SD/HD formats. iCR can also enable content capture of DVCPRO and XDCAM directly to the Apple Final Cut native QuickTime format, thus eliminating lengthy clip imports and saving time.
24 June, 2008
AmberFin (part of the Snell & Wilcox Group) today announces the launch of the newest upgrade to its iCR software. The latest version of AmberFin iCR incorporates enhanced compatibility features, supporting evolving customer needs, including support for the Sony XDCAM and Panasonic P2 DVCPRO SD/HD encoding standards as well as increased interoperability with Apple Final Cut Pro and Avid editing systems. This combats the compatibility challenges faced by content owners today.
