In the News

  • AmberFin partners with Benchmark to increase presence in Indian market (Digital Producer)

    07 August, 2008

    AmberFin partners with Benchmark to increase presence in Indian market (Digital Producer)

    Benchmark will provide local sales and marketing, as well as a systems integration capability and after-sales support for AmberFin’s industry-leading iCR software. AmberFin iCR maximizes the value of content by digitizing and transforming new and archived content across multiple delivery platforms. Under the terms of the deal, Benchmark will represent AmberFin as a reseller of its iCR platform and applications. The partnership will target film, broadcast and post-production companies across the Indian region, and will enable AmberFin to target a wider range of customers while offering a skilled team with in-depth local knowledge.

  • AmberFin helps Turner convert back catalogue (Broadcast Media Information)

    29 July, 2008

    AmberFin helps Turner convert back catalogue (Broadcast Media Information)

    Will Strauss from Broadcast discusses how Turner Entertainment Networks has used iCR to make files on its outgoing Pinnacle playout servers compatible with its new Omneon ones. Although Pinnacle’s video content is similar to Omneon’s, the metadata and audio components of the files do not translate so a Material eXchange Format (MXF) wrapper was created.

  • Software Solves the Challenges of Converting Pinnacle Files to new Omneon Playout Servers (Forbes)

    23 July, 2008

    Software Solves the Challenges of Converting Pinnacle Files to new Omneon Playout Servers (Forbes)

    AmberFin is pleased to announce the first results from its extensive work with Turner Entertainment Networks, a division of leading U.S. broadcaster Turner Broadcasting System, Inc. (TBS, Inc.). By implementing AmberFin iCR Turner has resolved the incompatibility issues between its existing Pinnacle and incoming Omneon playout servers, saving over 46,000 hours of reingesting time and making over 200,000 video files accessible on its new servers. 

  • 23 July, 2008

    AmberFin iCR helps to solve the challenges of playing Pinnacle files on Omneon devices. Although Pinnacle video content is similar to Omneon video content, the metadata and audio components of the files do not translate between formats. This issue has been at the forefront of the content industry’s mind since February 2008, when Avid announced its intention to stop production of the Pinnacle servers. 

  • AmberFin iCR Enables 200,000 Programming Files to be Delivered to Turner Networks (Reuters)

    23 July, 2008

    AmberFin iCR Enables 200,000 Programming Files to be Delivered to Turner Networks (Reuters)

    Software Solves the Challenges of Converting Pinnacle Files to new Omneon Playout Servers. AmberFin is pleased to announce the first results from its extensive work with Turner Entertainment Networks, a division of leading U.S. broadcaster Turner Broadcasting System, Inc. (TBS, Inc.). By implementing AmberFin iCR Turner has resolved the incompatibility issues between its existing Pinnacle and incoming Omneon playout servers, saving over 46,000 hours of reingesting time and making over 200,000 video files accessible on its new servers.

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Did you know?

With over 100,000 different combinations of video, audio and file formats in the market, AmberFin iCR eliminates incompatibility barriers and easily creates content for customers in any format as required

By employing the MXF format to ‘wrap’ the content, AmberFin iCR is taking the industry one step closer to being able to playout any content in any format on any server you choose to employ.

Bruce DevlinCTO, AmberFin
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