- Repurpose rather than simply transcode. Repurposing is much more than transcoding; it is ensuring that you produce content which is specifically tailored for a particular platform or channel, not just in the right file format.
- Create content for new media by delivering high-quality files over restricted bandwidth and address the need for many different file types, screen sizes and platforms while minimizing your overheads.
- Optimize quality-per-bit ratio with the best picture quality at an equivalent file size or better quality at lower file sizes, so you can rest assured you will always be able to deliver the optimum product for any given new media platform and any given bandwidth.
- Produce output for HD by ensuring you get the highest-possible quality master and reliably providing high quality output to any required format.
- Ingest direct to NLE in formats supported by Final Cut Pro and Avid, saving time and making your workflows effortlessly more efficient. Similarly, you can ingest Pinnacle files in a format fully acceptable to Omneon.
- Improve efficiency through integration capabilities that allow you to ingest from multiple sources, reformat, and repurpose seamlessly for editing and distribution in any format over any channel.
- Split jobs over a render farm so you can vastly improve your throughput and produce more quality content, faster.
- Future proof your repurposing systems with regular upgrades from a supplier which is collaborating in the development of new file standards.
- Use Alchemist Ph.C-based standards conversion for global distribution, allowing you to target lucrative overseas markets.
- Use templates to automate time-consuming repurposing work and free up your employees to concentrate on more added value tasks.
Make more money from more formats
Control file formats more easily with AmberFin’s iCR Repurposing
Benefits at a glance:
Recent years have seen major changes in film and broadcast
A few years ago, you could confidently invest in equipment, time and effort to create film or television content with a good understanding of what the result would look like once it reached your target audience.
Today, distribution channels have multiplied and so has the number of formats your content may have to be converted into. In this new digital media age, new content producers have appeared and the rules of competition in the industry have changed.
In this highly competitive environment it can be more difficult than ever to stay in control.
But iCR Repurposing can put you back in the driving seat, giving you the power to repurpose content affordably, quickly and easily with high quality standards in order to meet the demands of today’s market.
Packing in more quality
As leaders in moving image technology, we’ve loaded iCR Repurposing with more than 35 years of experience in picture processing algorithms to give you superior looking pictures even at low bit rates, keeping your storage, distribution and transmission costs down and helping you save money on each byte you produce.
This may mean you can now serve more customers if you are in the business of providing downloads or streaming on distribution channels with limited bandwidth.
Or you can choose to produce higher quality content for the same amount of money, allowing you to target premium customer segments. Either way, it’s more revenue working for you. Plus iCR Repurposing gives you:
- The best standard definition (SD) and high definition (HD) up-, down- and cross-conversion tools in the market.
- Fully motion-compensated standards conversion for international distribution.
- Integrated job management and reporting, for improved efficiency.
Output to anything
iCR Repurposing supports virtually every major format that you need for platforms as diverse as broadcast, video on demand, portable media players, mobile and internet.
And iCR Repurposing is designed to grow with your business, so you can easily add new formats and features, including specialist applications such as international standards conversion, as they become available.
Equally, you can simply add extra transcoding stations to handle increased workload.
Automate as much as you want
iCR Repurposing can be anything from an acrobat to a robot: you decide.
Its flexible graphical user interface (GUI) allows you to easily and quickly specify complex one-of-a-kind jobs, but equally templates can be pre-defined to help complete regular, repetitive work more simply.
You can even use iCR Repurposing for completely automated tasks, for example integrating it into your asset management and automation architecture.
However you choose to use it, you’ll find that iCR Repurposing is easy to set up, integrate, configure and run.
Repurposing - Traditional Workflow
Repurposing - Improved iCR Workflow
